Chrissie Chung

Chrissie Chung is a yoga and meditation teacher, mentor, and facilitator with nine years of experience.

Her approach blends ancient wisdom with modern practices, creating a warm and welcoming space for self-enquiry, healing, and transformation. Through retreats, mentoring, and online offerings, Chrissie guides students toward nervous system regulation, deep rest, and self-discovery. Her teaching is authentic, inspiring, and grounded, balancing depth with lightness.

Chrissie’s goal was to create a coherent visual identity that truly reflects her offerings. She wanted to expand her reach and engagement on her socials and to position herself as a trusted guide.

Through a deep initial meeting where Chrissie answered many questions about her and her business, I put together a full brand strategy and 3 mood boards for Chrissie. She chose the aspirational board, focusing on light and airy textures and flowy typography.

I got to work on her visual identity alongside her content strategy. Within days of starting to implement her content strategy, she had sold out a free lead magnet offering and felt her brand was refreshed.

Client
Chrissie Chung

Year
2025